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How
to Think Like
an eBay
PowerSeller |
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Wholesale Product
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How to Think Like an eBay
PowerSeller.
So what's a PowerSeller? PowerSellers are the
people on eBay who've made it, recognisable by the little
'PowerSeller' badge next to their name. You've probably seen
these people around - and to succeed on eBay, you want to
think the way they do.
How to People Get the Right to Call Themselves
PowerSellers?
eBay gets to decide who can be a PowerSeller and
who can't, and they have strict requirements. To get in at the
minimum PowerSeller level, you must have a feedback rating of
at least 100 (minimum 98% positive) and sell at least $1,000
worth of items every month for three months in a row. There
are different levels of PowerSeller membership as you sell
items of greater value: $1,000 total is bronze, $3,000 is
silver, $10,000 is gold, $25,000 is platinum and $125,000 is
titanium.
If PowerSellers ever fail to meet the required
amount of sales, or their feedback falls below 98% positive,
then they lose their PowerSeller status. In short, the only
people who get to be PowerSellers on eBay are the people who
have been successful for a good while, and are on track to
stay that way.
The Shop and the Marketplace.
This is the most important part of understanding
how PowerSellers think. They don't see what they're doing as
being some random bazaar, or a hobby - instead, they see
themselves as a business.
Put it like this. If you run a stall in a
marketplace, the chances are that you have a general area of
business, but you mostly just sell whatever you can get your
hands on that week. If your dodgy buddy got his hands of a job
lot of something at a discount, then that's what you'll be
selling. This might be fun - and when you have a good week,
you'll have a really good week - but it's no way to run a real
business in the long-term.
PowerSellers think far more like shops. They
sell the same things again and again, every week - regular
stock for regular customers. They do 'boring' business things
like keep inventories and budgets. They know what they're
going to be selling, how much they buy it for and how much
they expect to sell for. Just like a real shop, there can be
hard times sometimes, but their income is stable and their
business can grow slowly.
The best advice I can give you on thinking like
a PowerSeller is this: don't take long-term risks for
short-term gain. Look after your reputation, manage your
selling properly, provide good customer service and the
rewards will come to you in due course. And you'll get a
little badge next to your name that makes people trust you
more!
One possibility that you might have realised so
far is what eBay can do for any other businesses you might
have. Remember, millions of people visit eBay every day - why
keep everything separate when you're starting to tap into that
kind of power? The next email will show you a few ways you can
use eBay to grow your other businesses.
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